CALp.r. has associate companies in Wellington and Christchurch. In Auckland, premises and a close working relationship are shared with long time public relations practitioner Gilmour Public Relations.

Crabtree Associates Limited also has access to a range of trusted service providers for your advertising, printing and InfoTech needs.


Peter Gilmour is a highly experienced public relations professional, having practised both as a consultant and as a corporate manager for 30 years. While specialising initially in corporate and financial communications strategies and programmes, he has over the years undertaken virtually every type of public relations project with particularly extensive experience in the retail food, paper and travel industries.

He has been :

He is a Fellow and former National President of the Public Relations Institute of New Zealand.

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Crabtree Associates Ltd Public Relations is a member of PinnacleT Worldwide, an independent group of public relations consultancies throughout 60 countries. See the Pinnacle Worldwide website.

We can draw upon the expertise of 1200 PR professionals and can provide you with quality public relations in all global markets.

The mission of Pinnacle Worldwide, is to provide our clients with the very best counsel and services; for member firms to meet the highest standards for quality and performance; to strive for ever higher productivity standards of each partner firm through active professional development programmes; to support the development of business for individual firms and the organisation as a whole; and to be the very best multi-national public relations organisation in the world.